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Our project was to create a 6 month marketing strategy focusing on Instagram. The purpose of creating a strategy was for the team at Godi to have something to follow week on week to ensure social media follower and engagement growth.
We immersed ourselves in the Godi brand and used insights to find out what resonated best with the audience so far. With that and trend research in mind, we crafted out a strategy document and spreadsheet focusing on week by week and month on month priorities.
We created a 6 month strategy document, spreadsheet, caption document and 10 ready made reels for the client. We are also pleased that the project resulted in a monthly retainer where we support Godi with content creation, ideas and social strategy.
Hugo Duyvestyn
Brand Creative EMEA & APAC
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